Technical SEO, split-testing, local search and algorithm analysis from independent practitioners and specialist agencies — SearchPilot, Lumar, Sistrix, Sterling Sky, Marie Haynes and others.
The evolution of NLP methods and what that means for AI search Before AI,…
Read on Oncrawl →This regularly updated list of the top 100 domains in US search includes analysis and highlights. The list is created using the SISTRIX Domain Visibility Index values, an indicator of footprint and…
Read on Sistrix →TL;DR Brands are measuring AI visibility without tracking if the perception of their brand is even accurate We recommend building a brand canon, which tracks facts, differentiators, brand claims,…
Read on Seer Interactive →Businesses move all the time, and updating the Google Business Profile to the new address is essential for ranking in the new area. In the case when a business moves to a new state, unfortuantly…
Ranking & Algorithms Local SEO
Read on Sterling Sky →Ranking & Algorithms Local SEO
Read on Sterling Sky →Rankings still matter, but they no longer tell the whole story in AI-powered search. Learn how GEO builds on traditional SEO and what influences visibility in AI-generated responses.
Ranking & Algorithms AI Search & Visibility
Read on Lumar →Does recency still matter in AI search? How much?
Read on Seer Interactive →Discover how the Lumar MCP server connects your AI assistant to Lumar, enabling faster SEO audits, AI Visibility analysis and workflow automation.
Read on Lumar →If you work in digital marketing your inbox is likely to be littered with news on the latest AI visibility trackers. With so many solutions on the market it can leave you with a difficult decision,…
Read on Sistrix →There’s a lot of noise when it comes to AI search, visibility, how it’s…
Read on Oncrawl →Your traditional rankings look stable. Your franchise location pages still hold position for core local service queries. And yet organic […]
Read on Onely →Your location pages rank on page one. Your Google Business Profiles are claimed and optimized. And yet, when a renter […]
Read on Onely →You have likely been here before. You hired a content-focused SEO agency, received a tidy blog calendar and a monthly […]
Read on Onely →Everyone in SEO knows Google Core Updates: overnight, the visibility of domains shifts. Our data now shows the same pattern in ChatGPT. On May 23, 2026, the switch from GPT-5 mini to GPT-5.5 shifted…
Read on Sistrix →Your monthly roundup of search industry news, brought to you by the Lumar team.
Read on Lumar →SEO for technology companies is a specialized discipline focused on making JavaScript-heavy product sites, documentation, and complex software offerings fully […]
Ranking & Algorithms AI Search & Visibility
Read on Onely →The May 2026 Core Update was announced on 21st May 2026, following the March Core Update. It was completed on the 2nd June. Data, analysis, examples and rankings for affected domains are shown below…
Also covered by SEL — Algorithm Updates
Read on Sistrix →Marks and Spencer, UK fashion and food chain, are beating their business partner Ocado at creating search visibility for the same food products. M&S aren’t selling those products but it feels like…
Read on Sistrix →A source cited in an AI response today may well have disappeared by next week. Our analysis of 82,619 prompts over 17 weeks shows that Google replaces 56% of sources in AI-generated responses every…
Ranking & Algorithms AI Search & Visibility
Read on Sistrix →Ranking & Algorithms Local SEO
Read on Sterling Sky →In an analysis of ~45 million keywords in which Google displayed their Top Stories SERP feature, the 1,000 most prominent domains accounted for 97.3% of all listings. That’s just one of many insights…
Ranking & Algorithms SERP Features
Read on Detailed →Welcome to Detailed Q4: Our fourth quarterly report sharing insights from the companies dominating Google search results and what they’re doing to stay ahead of the competition. SEO is going through…
Read on Detailed →Welcome to Detailed Q3: Our third quarterly report sharing insights from the companies dominating Google search results and what they’re doing to stay ahead of the competition. SEO is going through…
Read on Detailed →– Updated the top 20 forums table to compare July vs February – Updated Reddit traffic chart for the last two years – Ran all numbers again for July compared to February – Updated the stats for how…
Read on Detailed →Welcome to Detailed Q2: Our second-ever quarterly report sharing insights from the companies dominating Google search results and what they’re doing to stay ahead of the competition. SEO is going…
Read on Detailed →– Documented how Reddit are now dominating results in October – Updated the number of first-place rankings the top 100 domains achieved – Three digital goliaths have 36 sites in the top 100 in…
Read on Detailed →I recently analyzed 250,000 English-language search results, primarily to answer a specific question: Do sites owned by large media companies attain more first-place rankings than independent…
Read on Detailed →Last refreshed Aug 29, 2026 · 7:40 PM · Subscribe to our combined RSS feed
