A summary of what actually happened in search during this period, ranked by likely impact on a single site rather than by publication time. Built from our own archive of 551 stories.
Ranked by estimated impact on a single site, not by publication time.
The May 2026 Core Update was announced on 21st May 2026, following the March Core Update. It was completed on the 2nd June. Data, analysis, examples and rankings for affected domains are shown below…
Ranking & Algorithms
Your monthly roundup of search industry news, brought to you by the Lumar team.
Ranking & Algorithms
Clicks are down. Revenue is up. If you work in SEO for an ecommerce site, that probably sounds familiar. It might also sound annoying, because the old reporting model trained us to expect a much…
E-commerce Measurement
Your traffic dropped after a migration and nobody can explain why. Important pages sit in “discovered – currently not indexed” […]
Crawling & Indexing Site Architecture
You’ve spent real budget on content marketing. The articles are well-researched, the editorial calendar is full, and your agency sends […]
Content & Quality
Your organic traffic from high-intent keywords has flatlined. Product and solution pages don’t appear when prospects ask ChatGPT or Perplexity […]
AI Search & Visibility
Schema has been a constant topic in SEO for years. Recently, though, the conversation…
Structured Data
We are hearing lots of stories where Google is suspending Google Business Profiles for real estate agents working for eXp Realty. In this Google support thread, this individual was told by Google…
Google announced a lot at this year’s I/O. Anyone expecting one big, singular moment that changes everything was disappointed. That moment doesn’t exist. What does exist instead is a dense bundle of…
Watch 9 videos showing the capabilities of Gemini Omni and Gemini 3.5, announced at Google I/O 2026.
Google just shared more information to help us get our websites ready for agents. There is a new report from Lighthouse which anybody can run. You do not need external software to run it. You can do…
Speed & Core Web Vitals
Why Your Site Needs a GEO Audit Now: The Data Behind the Urgency A generative engine optimization (GEO) audit checklist […]
AI Search & Visibility
Assembled from our own archive of 551 stories, which currently runs from 4 October 2023. Ranking is by the impact score described on the front page — an estimate of how much a story is likely to affect one website, not a measure of how much attention it got.
The archive only holds what it has seen. Periods before it started are empty rather than quiet, and it gets more complete every week it runs.
