matching revenue
Microsoft reported its first quarter 2027 earnings, showing that its search and advertising revenue was up 12%, indicating its ad growth was 2 points higher than the previous quarter. The previous…
Read on Search Engine Roundtable →HubSpot's traffic collapse shows why SEOs need to measure revenue per visit, track AI referral conversions, and build audiences beyond Google.
Read on Search Engine Journal →Greg Sterling and Mike Blumenthal dig into a study of Google review removals and why review spikes get punished, Siri's new local search in iOS 27.2, Google's Let's Confirm Its in Stock inventory…
Read on Near Media →Any optimization program can point to a list of wins. Far fewer can sit across from a CFO and explain how much revenue those wins actually created. That usually gets framed as a reporting problem,…
Read on VWO →Google Search revenue growth slowed for a second straight quarter, and lower AI Mode monetization was one reason given.
Read on Search Engine Journal →How startups, digital goliaths, and everything in-between, use AI to grow online.
Read on Detailed →Google’s Q3 stock plunge puts AI spending and Search ad revenue under scrutiny. Here’s what the earnings reveal for PPC advertisers.
Read on Search Engine Journal →The announcement came alongside parent company Alphabet's third-quarter earnings report, which saw revenue grow 25% year over year to $127.6 billion.
Read on TechCrunch AI →MQLs, last-click attribution, channel silos, and generic content are losing ground as B2B marketing shifts toward trust, AI visibility, and revenue.
Ranking & Algorithms Measurement
Read on MarTech →SEO at scale starts with revenue, not traffic. A page type with 3,000 visits that drives sales can be worth more than one with 40,000 that doesn‘t.
Read on Semrush Blog →Andrew Shotland & Mark Kabana join us for Part 2 to discuss what "AI visibility" actually is as an agency product, why nobody can tie it to revenue yet, and how ads are quietly taking the clicks that…
Read on Near Media →Deliverability problems rarely announce themselves. Open rates drift down, a few customers mention emails in spam, revenue from a campaign underperforms — and by the time someone investigates,…
Read on SEO-Serps Blog →Technical SEO has a direct line to revenue, but not every website needs a…
Read on Oncrawl →Google shared some interesting information about the future of Search and AI in their most recent earnings call. While many are focusing on the first negative cash flow since their IPO 20 years ago,…
Read on Marie Haynes →